THE KING'S BLOG

It's a beautiful sunny day in Cape Town, and with Table Mountain in the background, we showcased our Azor to South Africa's press at the Killarney racetrack, before letting the 20 or so journalists loose on the racetrack in V6 'full on' racing cars. Bob Lansdowne, Cape Town's premier barber demonstrated the Azor on half a dozen (unshaven) journalists and was enthusiastic with the product, it being "cool, without the cost". With retail prices of just 75 rand for the Azor & 2 blades, and 70 rand for 4 replacement Endurium cartridges, we are confident that men who previously have bought cheaper disposable razors will welcome the Azor with open arms. Many thanks to Redline & draftFCB who put on a great brand experience for 'the King' in South Africa, the Azor & Azure (for women) razors are on sale at Clicks now, look out for some great PR and publicity in the forthcoming weeks and months.