I was delighted to be the main guest on BBC TV's 'Working Lunch' business TV programme, aired at 12.30pm.
It was great fun, and I spoke (hopefully usefully) about setting up King of Shaves during the last recession (early 1990's) and a bit about the brand, and why it's become succesful.
The presenters, Declan Curry & Naga Munchetty were great fun, and the entire production team had entered into the spirit of things, with almost everyone sporting a beard! See them here.
When asked how I would help 'jump start' the economy (a lot of the discussion centered around possible tax cuts) I suggested a tactical 7.5% cut in the rate of VAT for a year, this will mean that the cost of buying stuff from stores will be less, and as we are all consumers, 'every little helps'. If I'd been asked how to 'pay for it', I was prepared to say that the entire VAT regime should be overhauled, with no VAT payable between businesses (VAT is not a cost - it gets reclaimed between businesses) and through a simplification of HMCE then there would be cost shavings, sorry savings!
I was also able to briefly mention our Azor, when asked why I was going into space (on Virgin Galactic). I hope I came across well - I've had quite a few emails and voicemails saying it went well!
Thanks BBC2, Declan & Naga. Hope to see you again, sometime.
