Well, one of our 'Loyal Subjects' snapped this pic at Harrow Boots this morning. All of our King of Shaves Azors reversed (so you can't see the branding) and all the price tags (£4.99 - half the price of Fusion) removed...
...I was also in Marlow (Boots) yesterday, and found that both the Azors (Pola & Warp) had been reversed there, and, a 'Mach3' was hanging in the front of one.
I leave people to draw their own conclusion... The Azor's certainly got somebody worried...
