THE KING'S BLOG

Reviews from the Great British Shaving Public have been flowing into Nicky Springle, head of our customer care at King of Shaves regarding the Azor - here are (just a few!) of them!
--------------
'I have just purchased (online) an Azor Razor and Alphaglide Shaving Gel. I have used your products for the first time. All I can say is: I just had the best shave of my life.
Thank you'
---------------
'I'm delighted to hear you are entering the razor market in the UK. The big two have had it too easy and been ripping the customer off for years'
---------------
'I received my new Azor today and couldn't wait to give it a try, as someone who has tried all the other brands and found them lacking I pulled it out of the packaging with some reservations. Other brands either became blunt after 2 shaves or would not shave me as closely as claimed (I obviously don't have the chiseled features of the models in the ads) so for the last 17 years have suffered with a homer Simpson shadow J.
Ok so I can't comment on the blade life but I can say without hesitation that this is the first Razor that has given me a shave that is close and has finally got rid of the shadow. I'm not someone that normally writes reviews but felt compelled by such a great product, it looks good too. Thanks KoS, you have hit a hole in one'
--------------
'Got the product today. All I can say is "WOW". Great design and very easy to use. In my humble opinion, it's better than the leading Gillette Brand.'
--------------
'I used the new razor today and have to e-mail you on the closest shave I have had in years. My Gillette Fusion has gone in the bin as the King of Shaves is far superior. I have a deep cleft in my chin and have always had a problem but your razor had no such problem and performed effortlessly. The price is just right and I have no doubt that it will soon outperform the rest.'
---------------
'I have used your shaving software and skincare products for several years now since a recommendation from a friend. They are the only products that succeed in keeping my skin in tip-top condition, and for that I thank you. When I heard about your Azor razor through Facebook, I knew it would be a quality product and bought it as soon as possible. Up until this point, I have been using a Gillette Mach 3 Turbo razor. I have used a Wilkinson Sword Quattro, but only once. It clogged so quickly that it was completely unusable. Last night, I had the pleasure of using your Azor, and it really was a pleasure. The 'tuning fork' design afforded a degree of control and pressure feedback matched by no other. The flimsy sprung hinge on the Mach 3 offered none of this feedback, often flicking out at an inappropriate moment and causing a cut. I appreciate the reliability of simpler, minimalist designs, hence the fact that my favourite car is the Ariel Atom.'
--------------
'Two days ago I ordered your new Azor from the KMI website and would like to share a major complaint with you: this product (which arrived less than 24 hours later) is simply too good! How dare you produce a product that puts all others so well and truly to shame? Your new razor has made it more or less impossible for other brands to compete, which wasn't very nice of you really. Seriously though, I just had to let you know how impressed I am with it and say thanks for making a razor that's a fair price and doesn't hurt my skin (I'm 18 years old so my skin damages easily). I wish you every success with this endeavour and shall most definitely be telling my friends to give the Azor a go. I would however like to know what shaving software works best with it? I currently use Gillette foam, but it's not especially kind or smooth on the skin - can you help?'
------------
Fantastic feedback! And with the Azor now available at Boots stores (it goes on sale 'officially' on 21st July) you can now buy the Azor easier. Have a great weekend!