THE KING'S BLOG

It's been a really encouraging start to the year - not only is our new Ultragel ULX shaving software (gels & serums) debuting earlier than expected in Boots from mid February, but we have also had products rolled out throughout Tesco. Sales from shave.com are substantially up year on year, and we have new staff on board actively managing our portfolio growth in all areas. More news coming soon...
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I don't know about you, but I get really annoyed when I search for a product using Google (or another search engine) and a site pops up which is nothing to do with what I'm looking for! This is increasingly happening with the dozens of 'new' men's grooming sites popping up on the internet, who are listing King of Shaves in their adwords search string. I wouldn't mind if they sold our great range of products, but many don't - they simply (and illegally) use our registered trademark with a 15 year old reputation to drive traffic to their site, which often sells me toos or different brands altogether! If that annoys you too, let me know - I must have dealt with a dozen or so in the past 2 months and all help is appreciated. There are plenty of sites you can buy KoS and our other great brands online from, the best (and usually the most price competitive) being shave.com! Dear LoyalSubjects, thanks for your help.
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I am pleased that early sales of all KMI's products in 2007 are very encouraging, with roll-outs amongst a number of retailers, and new products launching soon. Also wishing JT a speedy recovery - Chelsea certainly need him back in defence!
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2010 days to go...and counting! We're pleased to update our continuing search for young stars in 2007, now headed up by England & Chelsea Captain, John Terry and Olympic Silver Medallist, Shelley Rudman. Visit ww.shave.com/youngblades to find out more how we're in our fourth year of developing sporting excellence in youngsters. Come on - be a future King!
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So, Gillette has swapped David Beckham for the sporting trio of Thierry Henry, Tiger Woods and Roger Federer as the faces of its global advertising campaigns. The three top-tier sports stars will become global faces of the brand having agreed two-year sponsorship deals with Gillette’s owner Procter & Gamble. Now you know why a Fusion blade costs £2...
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