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Thinking about twittering

The little blue bird from Twitter.com
I've been twittering for six months or so. I love Twitter. It's so simple: 140-character bulletins, life updates, notes from now, scrapbook cuttings from the world at large. No pics, no sound, no nothing. Some people can't stand it: it's like the ultimate self-indulgent me-fest. I'm eating a sandwich, I'm shaving, I'm walking home... WTF?

But, trust me, it's a remarkable thing. If you ask me, it's closer to the Cyberspace originally described by William Gibson than anything else I've seen. Following (that's the operative word) a bunch of twittering friends is like pushing your head up into a cloud of what's happening now, it's like being in many places all at once, sharing dozens of experiences, learning how strangers live.

It's another world-flattening phenomenon and doubly powerful because it builds on a set of tools that already existed. Nothing new here. Just a powerful combination of web, IM and txt.

We're planning some Twitter activity here at KMI. We think it's a place that brands can be active if they promise no bullshit, no spam and nothing boring.

By the way, Gibson is speaking about his new book in London next week. I'll be there. Let me know if you're going.

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Steve Bowbrick

Steve Bowbrick, Head of Digital, KMI

Steve Bowbrick
Head of Digital, KMI

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This page contains a single entry from the blog posted on August 24, 2007 1:12 PM.

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