New Azor 5 Sensitive System Razor

Launching this week in the UK is our new five blade system razor the Azor 5. Designed for sensitive skin it features five thinner long-lasting Endurium nano coated blades that have been engineered for amazing shaving comfort. You can read more about the Azor 5 on our consumer website www.shave.com.

For the Azor 5 we had to change our packaging format to a more ‘conventional’ plastic vac-form and sleeve. This cleverly locks together to provide a very strong and resilient pack to stand the rigours of being displayed in push fixtures as well as making it tricky for shop lifters to easily remove the Azor. Developed by Andy Honour (our Design Engineer) in conjunction with the experts at New Vision Packaging, the PET plastic sleeve and inner are constructed from 50% recycled materials and can easily be recycled. The sleeve is reverse printed by Cristina, a specialist plastics printer in Italy whilst the alloy handle is manufactured in the UK. Will King was responsible for directing the pack design and as ever, all artwork for the new Azor 5 sleeve and the replacement blade cartridges was produced in-house.

New Azor 5 Sensitive System Razor

New Azor 5 Sensitive System Razor