King of Shaves Azor M Sensitive Launched

The new King of Shaves Azor M Sensitive Alloy System Razor has been launched in the UK and is available from selected Tesco stores. Combining the heavier metal handle found on the Azor M with the softer flexible hinge from the Azor S, this system razor gives a close, comfortable, ultra smooth shave even if you have sensitive skin.

The packaging is based on the Azor M’s metpole card outer, but in the case of the Azor M Sensitive, the metpole has been printed all over with Pantone Process Blue, our ‘sensitive range’ colour.